Starting a project doesn’t change the world. Finishing a project changes the world.
I dare you to finish something this year.
This year, let’s finish things. Let’s finish writing our books or our business plans. Let’s finish paying off our debt. Let’s finish losing that extra 10 pounds. Let’s finish saying, “I want to go to Italy someday” and actually go. Let’s finish thinking about volunteering at a local homeless shelter and do it.
So here’s where it starts. This blog started as an exploratory project about brands people care about and why. I still love brands and how they develop. My refocus for this new year will be to share ideas about how to develop your own personal brand or brand for your business.
We are all a brand – we have a personality, style and value about us that’s unique to anyone else. Maybe you’re looking for a job, starting a business, interested in selling your products or services – people are interested in you first. It’s time grow your brand with purpose, intentionality and function. Let’s get rolling.